SERVICES
Content Marketing
Increase your audience, and attract new customers with relevant and engaging content.
Our team creates content, including blogs, social posts, images, videos, webinars, PDFs, emails and more.
We offer comprehensive content marketing, strategic planning, execution, and management programs for businesses in all sectors but have vast experience in the Australian health and medical industry.
What is Content Marketing ?
Content marketing is one of the most effective ways to build trust, establish authority, and drive long-term digital visibility. Whether it’s blog articles, videos, email campaigns or downloadable resources, great content helps you connect with your audience and turn visitors into customers.
Every piece of content should serve a purpose; to inform, inspire, or persuade, whilst aligning with your brand voice and business goals.
01
Define
We identify your content opportunities based on business objectives, audience needs, and your unique value.
02
Strategise
We map out a content strategy tailored to your goals, channels, and customer journey. This includes planning content types, topics, formats and timing.
03
Create!
We produce content that’s engaging, on-brand and built for results. Whether it's written, visual or video-based. All content is managed collaboratively and delivered to your standards.
Testimonials
"HeartBeat Digital has taken care of our content marketing for over two years and have always impressed with the quality of their work. The articles they have produced for us have provided great value for our patients, and have increased traffic to our website. We highly recommend their work!"
KarenPSC
Our Content Marketing Services
Google loves fresh, high-quality content, and so do your website visitors. Whether you’re aiming to improve your SEO, nurture leads, or build your brand voice, our content services are designed to deliver value.
- Website Copywriting
- SEO Blog Content
- eDM Campaigns (Electronic Direct Mail)
- Social Media Posts
- Videos
- Infographics
- Downloadable PDFs
Featured Service:
Video
Great content is more than just words. Video marketing helps you capture attention, communicate clearly, and engage a broader audience across channels.
We create short-form and long-form videos tailored to your goals, whether that’s educating, promoting, or explaining your products and services.
Educational Videos
Service Promotion Videos
Content marketing should form part of your overall digital marketing strategy. It involves creating and distributing relevant and valuable content to attract and engage your target audience, with the end objective of eliciting profitable action.
Content Marketing FAQs
How does it all work?
Digital Marketing can be complicated! So it’s best to get in touch with us so we can explain exactly how it all works. We tailor each campaign to your needs so there is no “one size fits all” approach.
How quickly can we start?
We can get started as soon as you want! We will have an initial consultation to discover your requirements. After that we can swing into action very quickly!
How quickly will I see results?
This depends on a few factors, including:
- How competitive your market is
- The age of your website
- The starting position of your site (i.e. are you ranked on page 5, or page 2?)
We often see positive results for most clinics within one month of us commencing a campaign, however expectations should be tempered. Typically, expect anywhere from 4-12 months for when SEO work really kicks into gear.
I already have a website, can we use it or will I need a new one?
We can perform effective digital marketing on nearly any website. However, some websites may be too old for us to market your clinic effectively.
We assess this on a case by case basis. And if you need a new website, that’s no problem! We just happen to be experts in making websites that convert.
Can you take care of my social media?
Absolutely! We can unify your social media profiles and provide high quality relevant content to your audience. We can even provide you with a platform that you can use to post to all social media platforms with one click.
Do you provide reports?
Yes! We provide reports every quarter with deep insights of your entire digital presence, but can provide more regular updates upon request.
Can you manage my Google Ads?
Absolutely! We provide expert PPC (pay per click) services for Google Ads and Facebook.