Since establishment in 2019, we've helped hundreds of Australian businesses better their digital presence β and that number keeps growing!
Our Melbourne-based SEO services are designed for business owners and managers who want real, measurable results.
Why SEO Matters for Businesses
SEO (Search Engine Optimisation) is all about making sure potential clients, customers, and decision makers can find your business online.
Whether youβre looking to increase patient numbers, attract more clients, or grow your revenue, our SEO strategies are tailored to meet your goals.
To us at HeartBeat Digital, SEO is a journey, not a destination.
What We Offer

SEO Audit
A deep dive into your websiteβs performance.

Keyword Research
Finding the right terms to target.

On-Page SEO
Optimising your websiteβs structure and content.

Technical SEO
Ensuring your website runs smoothly.

Local SEO
Helping Melbourne businesses rank for location-based searches.

Content Marketing
Creating valuable content that ranks.

Conversion Optimisation
Turning traffic into customers.

Detailed, Tailored Reports
Reports per your defined goals.
Ensure You Know What SEO is
SEO involves curating and developing a website and its content so that search engines like Google:
- Find it
- Understand what itβs about, and importantly
- Show it to the right people
Hint: The right people are your potential customers
Itβs kind of like putting signs up in a shopping centre directing people to your shop. Naturally, youβd design those signs to attract your target customers and place them in strategic locations.
The difference with SEO? Itβs all tracked, measured, and optimisedβand when done right, it can be incredibly lucrative.
Thatβs why, to us, SEO is a journey, not a destination.
Some of Our SEO Wins
That Weβre Celebrating
SEO Wins For Our Clients By Industry
(Quarter-on-Quarter)
βΊ 8 high-traffic keywords ranked #1 on Google’s first page
βΊ Search Impressions up 71%
βΊ ROI: Over 20x total digital marketing spend
*Longterm client with sustained growth
βΊ 8 competitive industry keywords now ranking on Google’s first page
βΊ Search impressions increased by 152%
βΊ Desktop traffic up 40%, mobile traffic up 17%
βΊ 13 high-value industry keywords now ranking on Google’s first page
βΊ Search impressions up 36%
βΊ User engagement increased by 11% (measured by session duration and interactions)
*Highly competitive industry with niche-specific challenges
βΊ Google Aggregate Change (Organic Mobile) up 110%
βΊ 25+ high-value industry keywords ranking on Google’s first page
βΊ Organic Social Media post reach up 14%
βΊ Multiple high-value industry keywords up 90+ positions each
βΊ Google Business Profile calls up 22%
βΊ Google Business Profile reviews up 88%
βΊ Complete overhaul and modernisation of website
βΊ Ranking for multiple high-value industry keywords
βΊ Built strategic lead-gen calculator
Read Other Wins In Detail:
A New General Practice
- 319 conversion events in the first month
- 765 conversion events in the second month
- 10+ high-volume keywords in Googleβs top 3 rankings within one month
- Over 25,000 search impressions in the first nine months
Clarendon Medical
- 29.2% increase in new website users over Q4 2023
- 36.3% increase in service page clicks in the same period
- 58.7% increase in organic traffic from first signing with HBD to time of writing
- Page 1 Google rankings for multiple high-value terms
Green Dispensary Compounding
- 227% increase in contact form submissions
- 122% increase in phone calls
- 135.5% increase in total website clicks
Website Traffic
- 72% increase in new users
- 72.2% increase in total users
- 61% increase in total sessions
*These results are complemented by targeted ad campaigns.
Southern Star Medical:
- 681 HotDoc (appointment) Bookings
- 607 phone calls
- 2,500+ website sessions per month, with an average of 3.15 pages viewed per session
- Top 3 Google rankings for “doctors southern river”
(outperforming established competitors) - Top 10 Google ranking for “southern river GP”
- π SEO Audit
- π Keyword Research
- π On-Page SEO
- βοΈ Technical SEO
- π Local SEO
- βοΈ Content Marketing
- π― Conversion Optimisation
- π Detailed, Tailored Reports
- π SEO Audit
- π Keyword Research
- π On-Page SEO
- βοΈ Technical SEO
- π Local SEO
- βοΈ Content Marketing
- π― Conversion Optimisation
- π Detailed, Tailored Reports
Why Choose HeartBeat Digital ?
- 100% Australian-based β We understand the local market.
- Experience with healthcare and professional service industries.
- No jargon β we keep things simple and focused on ROI.
- Data-driven strategies for long-term success.
What Our Clients Say About Us
"Heartbeat Digital has been an absolute game-changer for our website refresh.
“Their professional and slick approach stood out from the start, as they took the time to truly understand our business and ensure the outcome was purpose-driven and user-focused.
“Their collaborative spirit and expertise in crafting personalised content highlighting our products & services made the entire process seamless, delivering exceptional results."
“I have had very positive responses from my clients who have told me that the first website that pops up on their google search for Women’s health in the area is Queenbee Women's health- this is terrific. Thank you π€©
“And yes I would recommend heartbeat digital to my colleagues who are setting up a practice.”
“Some of the challenges I had were related to expectations, not having had any experience at all working with websites.
“I am very grateful to Lachlan for personally contacting me, we were able to discuss the concerns that I had and we clarified some of my queries.
“I am very happy with our website, and am pleased with the way it is working. I am very happy with the way in which our menopause questionnaire is working- it is terrific.”