How Does Digital Marketing For Businesses Work?
Featuring HeartBeat Digital Founder & Owner, Lachlan McPherson
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What’s This Webinar About?
Most businesses use marketing, and we all know websites, Google, and social media play a huge role.
But how does it actually work? What’s the process? And how do you know what’s right for your business?
HeartBeat Digital Founder & Owner, Lachlan McPherson and host Mick Carney break it down in simple terms—with real examples.
What you’ll learn:
- The step-by-step process of digital marketing for small and medium businesses
- Why hard work at the start = better results and more revenue
- How all channels – ads, SEO, social media, content, etc – work in cahoots
- Different scenarios and success stories
- Attracting customers AND new staff (e.g. new doctors)
- Budgeting: Dollars and time
- FAQs




